The Product Unit will be part of the new Digital R&D Centre in the Humanities at the Hebrew University. The Unit builds on my ongoing work at ATLOMY and the Product Program I initiated at the Faculty of Humanities. The program bridges traditional humanities research with cutting-edge product development. The Unit will allow us to scale the work and provide sustainability, positioning the Hebrew University as the global leader in digital humanities innovation. Its strategic vision is to transform scattered, individual digital projects into a coordinated innovation ecosystem that addresses the most significant challenge academic researchers face - the sustainable management of digital research outputs beyond their initial funding.